Moka is a mobile Point of Sale (POS) system that aims to help small and medium business owners better run their businesses

Country: IndonesiaMoka - logo
Year: 2014

 

  • Jakarta-based mobile point-of-sale (mPOS) startup Moka seeks to make mPOS capabilities accessible to everyone, by providing solutions for ringing up transactions, accepting payments, and creating reports.
  • Subscription revenue model: Moka charges vendors IDR 250,000 (appox. USD 19.12) per outlet per month, without any binding contracts. As of June 2016, Moka has acquired over 1,000 merchants.
  • Moka received a USD 1.9 million Series A round of funding led by East Ventures, and plans to use the funds to fuel expansion in new cities to make POS and cashless payments accessible to all business owners.

Concept

  • Traditional POS systems are expensive, difficult to use and setup, and require costly maintenance fees. Hence, especially in Indonesia, many SMEs still rely on pen-and-paper to run their businesses.
  • Many SMEs are unable to accept debit/credit card payments, as the application process is lengthy and perceived as an extra cost burden for them.
  • Moka targets this need and strives to provide a POS system for SMEs that allows them to easily receive cashless payments at a much lower cost than traditional POS systems.

Consumer Benefits

  • Easy to use cloud-based POS system: Moka replaces traditional cash registers with a cloud-based POS system that runs on iOS and Android devices. With Moka, vendors can simply download the application onto their iPad (or equivalent device) and start selling.
  • Acceptance of cash-less payments: Moka enables small businesses to accept debit and credit card payments without going through the complex filing process with banks. With the Moka mPOS, the vendor can accept debit/credit payments anywhere, including on-the-go.
  • Merchant acquisition for banks: Moka can partner up with banks to acquire merchants on behalf of the bank in exchange for a small cut of each transaction. Banks in return benefit from potentially acquiring much more SMEs at a lower cost.

How To Use 

Video illustration of setting up the user account on Moka POS.

Video illustration of accepting debit/credit payments with Moka mPOS

Video illustration of an F&B business operating with Moka POS.