Bitpagos launches Ripio to expand Bitcoin’s reach in emerging markets

Country: Argentina
Year: 2014

Concept

  • Bitpagos was created as a bitcoin and digital payment startup fostering the inclusion of South America in Financial Services
  • Ripio – Bitpagos’ flagship brand – is a digital wallet providing several options to buy, save or sell Bitcoin in local currency
  • In 2016, they added a credit service allowing users to pay in installments, a disruptive alternative that no other bitcoin wallet offers
  • Offering both payment and credit solutions makes Ripio the most used Bitcoin wallet in South America (Argentinan Brazil, Chile, etc.)

Consumer Benefits

  • Accessibility: given the high rate of unbanked people in South America and the distrust in the financial institutions in emerging markets (South America, Southern Asia), digital bitcoin solutions appear attractive to an increasing number of people
  • Flexibility: Ripio can be used by retail investors or small businesses, through a simple platform (and app) which makes it easy to use and flexible depending of the services needed (payment, credit, etc.)

How to use

  • Website and Android app available (an iOS version is planned)
  • Users can create an account or login via their Facebook account to access their wallet

Illustration